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Our philosophy
Identity comes from the Latin "identitas", from "idem", "même", meaning "self-same"... "m'aime" ("love me"). What is UNIQUE is "UN", it's what makes a GROUP: a wine ("un vin"), or a family ("une famille") of wines.
Identity marketing ("identi-terre" – identity rooted in a place) allows, using the same method, an infinite number of UNIQUE and DISTINCTIVE strategies to be built in response to your objectives.
Each wine and each family of wines has its own timeless identity. Being rooted in this TRUTH allows an approach to be both efficient and COHERENT.
MARKETING IN THE SERVICE OF WINE IS ID VIN, IT'S IDENTITY IN THE SERVICE OF DEVELOPMENT! |
Our identity ID VIN |
ID VIN is :
Intelligence, rigour, a certain expertise, much creativity, and constant questioning.
ID VIN understands PREMIUM wine culture, refinement, and artistic sense.
ID VIN respects nature, the soul of wine, and has a MODERN outlook on the world around us.
ID VIN is elegance, pragmatism, a network of national and international skills, and a specialisation in wine identity.
ID VIN is THE creator of wine marketing identity ["identi-terre"].
We are experienced at capturing the fundamentals of a wine's brand identity. |
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Our clients
Professionals who believes in the renewed success of French wines...
In the timeless success of quality wines!
Our vision
"A France that wins", that's contemporary, which respects its roots, and is a source of inspiration.
Our relations
Listening
Confidence
Enthusiasm
Long-term partnerships
Exchange and transfer of skills |
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