fbpx

IDViN Mag

3 Steps to Succeed in Wine World

3 Steps to Succeed in Wine World

When you decided to become a talented winegrower and get started in the wine business, you might have not figured out the difficulties that awaited you. You’d probably prefer to care only about your grapes and concentrate all your energy on the production of these...

read more
Two secrets to better sell your wine

Two secrets to better sell your wine

Wine business has changed, I keep saying it. In my opinion, there are three complementary elements that are key to produce a premium wine, sell it and achieve a comfortable life: truth, freedom and the soul of the wine. In other words, you must be authentic, break...

read more
Unleash the Soul of Wine to Sell More

Unleash the Soul of Wine to Sell More

The thought came to me by chance, while I was waiting on a chairlift ... By chance? Not really! When we are passionate, we never stop! In short, the idea appeared to me very clearly, up there, between heaven and earth: to untie wine economy, we must first unleash its...

read more
What Future for Wine? 2020 Outlook

What Future for Wine? 2020 Outlook

Technological developments, climatic variations, societal disruptions, political upheaval, the world is changing fast and gives rise to many questions. It is legitimate to wonder when you manage a vineyard and work hard to sell your wine. What is 2020 going to be?...

read more
Selling Wine: How to Face Criticism?

Selling Wine: How to Face Criticism?

You don’t like prospection, do you? I am not surprised. Selling wine is not an easy exercise and requires knowing how to cope with criticism. Sooner or later, you find yourself exposed to negative reviews. Some customers are ready to invent any pretext and denigrate...

read more

100 FREE copies of my new book offered during its launch

"20 tips to better sell your premium wine"

Fill our form and receive your book at your home for free

This book is a printed book sent only to professionals. These copies are sent for free only during this launch.

Only one copy per company. Public price 28€